Eudora + elle magazine

The Lipstick Show

We needed to create an activation for "Lipstick Day" in an iconic and digital way, positioning the Eudora brand as a fashion reference and source of inspiration within the beauty segment.

So we created the first "Mouth Fashion Show" in history, where the stars walking the catwalk were lips with lipstick, in partnership with one of the most significant references in world fashion: Elle magazine.

+16mi impacts // +5mi views in the Lipstick Fashion Show